GoDaddy.com needs to Go find a UX Designer
22 Sep
I needed to transfer a web domain today, so I logged onto GoDaddy.com for what should have been a relatively painless process. Instead, I found myself clicking around aimlessly and searching the help page for answers.
It’s not that it’s particularly hard to register or transfer a domain on the site. It’s just that there are so many menus and so many pods with random information and promotions in them, that it’s easy to get lost on the site.
Twitter user @KeithPenn summarized the site well when he posted this tweet a few minutes ago:
I know @KeithPenn and I aren’t the only ones who have issues with the site’s design. After my frustrating experience, I posed this question on Twitter:
Within minutes, my tweeps started responding:
Indeed, GoDaddy’s racy commercial are what helped fuel the company’s popularity. You can watch a bunch of them here. But ultimately, isn’t a website’s ease of use and design more important than flashy commercials? I’d like to think so, but I guess not, because I still find myself using the site from time to time.
I was having the same problem myself on Monday! I was going in to make some changes to an email account I no longer use and still have not found how to close it. Their website is insane.
Every time I log-on is like navigating a new service that I’ve never been to before.
They actually had a few job listing a couple years ago for a UX designer. I applied… actually got a call back, but they didn’t want to pay relo to Arizona. Seriously though, 90% of their budget HAS to go to advertising.
It’s designed like a casino. You’re not supposed to get in and out without paying for something you didn’t intend to in the first place. It’s a trap.
Speaking of goofy website issues, this page is throwing me a javascript dialog that says “Scanstyles does nothing in Webkit/Firefox”.
The entire business model of how an individual MUST acquire a domain name setup up by the Domain Name System created and owned exclusively by by Internet Corporation for Assigned Names and Numbers is shady AT BEST. Godaddy and the rest of them are just subsets of the shadiness. Thank goodness for technological improvements that will eventually require these shady organizations and company to chang
URL shorting, social networkings, RSS & feedreaders that place a higher emphasis on who sent the link and the content of the link then the name of the link and mobile technology all but make the domain market a business that is on the verge of extinction